Can a Community Producer like Samata, from a slum in Mumbai, ever become fully competitive in a mainstream market?

In thinking about Video Volunteers' future work, I'm realizing we need to develop new models of community video that are scalable and allow for video to be a livelihood for thousands of the world's poor. We've developed a new idea for a program - a fellowship program where up to 200 community members across india (and when we have the resources, many other countries) would be trained in using flip cams to produce very short, very simple advocacy videos on different subjects to be used by different foundations and campaigns. We like the idea because it is low cost and scalable. It got me thinking, 'what are our key learnings about video as a livelihood option for the poor?'